Piet Boon and Range Rover: a tribute to lasting collaboration
20 December 2023
Our partnership with Range Rover, dating back to 2006, is rooted in a mutual commitment to timeless design, elegance, and quality. Piet Boon has previously designed special editions of Range Rover, including the Defender and versions of the Range Rover Sport and Evoque.
MASTERS EXPO 2023: a story of timeless design
In collaboration with Range Rover, Studio Piet Boon showcased a selection of furniture at the Masters Expo 2023. Additionally, this expo served as a platform to introduce the publication, ’40 by Studio Piet Boon’. The stand was honored with the Best Brand Experience award.
Range Rover unveiled their new Range Rover Velar, a typical example of modern luxury, while Studio Piet Boon exhibited the following pieces of furniture:
RENS coffee table: versatile and harmonious
Complementing the furniture display, the RENS coffee table set demonstrated its versatility. Designed as modular elements, the oak tables and trays seamlessly integrate with other items in the RENS series, such as the sofa and pouffe.
BOON chairs by Lensvelt, robust and generous proportions
The BOON chairs by Lensvelt were centerpieces, embodying the fusion of robust proportions and generous cushions. With a design that accentuates comfort and function, the BOON chairs illustrate a seating experience designed for spaces that value purity in their aesthetic.
The DERK sofa: minimalism meets comfort
A blend of minimalist design and striking detail, the DERK sofa has strong horizontal lines and generous dimensions, tailored for a contemporary, comfortable feel.
Furthermore, visitors were invited to explore an array of products for dining, living, and outdoor experiences—each piece a tribute to our DNA: subtle, aesthetic, functional and timeless.
Read more about our collaboration with Range Rover.