Tefaf

The essence of the future Rosewood Amsterdam in its design for the TEFAF Salon Stage.

17 March 2025

Part of the partnership between Rosewood Amsterdam and TEFAF is the design of the stage by Studio Piet Boon for the TEFAF Talks in the TEFAF Salon at the prestigious TEFAF Maastricht 2025 fair. Reflecting our signature refined aesthetic and timeless elegance, the design draws inspiration from the sophisticated interiors of the future Rosewood Amsterdam. A key element, the hotel’s distinctive blue wall, will serve as a striking backdrop, setting the tone for engaging and inspiring dialogues.

In addition to the stage design, Studio Piet Boon will furnish the space with selected pieces, including the BO sofa and the iconic HERO side table. The arrangement will be complemented by the elegant Little Jane chair—a specially designed smaller version of the Jane chair, created exclusively for Rosewood. Two HERO side tables in bronze, a KEK side table, and a VOLUMES vase will complete the setting, ensuring a refined and cohesive ambiance.

Salon
Tefaf salon

The TEFAF Talks will take place from March 14 to 16, featuring discussions on art, antiques, and design. An international panel will explore how interior design can honor local history by seamlessly blending tradition with innovation on Sunday, March 16, from 13:00 to 14:00. The discussion will feature:

  • Laura Kugel, Deputy Director, Galerie Kugel (moderator)
  • Michael Diaz Griffith, Director of the Design Leadership Network
  • Soo Jeong Lee, Vice President Design Global at Rosewood Hotel Group
  • Francis Sultana, Interior Designer

Talks are interactive panel discussions that bring together leading experts from across the TEFAF community to share their knowledge and perspectives. These sessions offer valuable insights into the ever-evolving world of art and design.